AI Insights · Timothy · January 2023
Top 5 Social Apps on Android in South Africa Q4 2022
In Q4 2022, the top social apps on Android in South Africa saw varying trends in downloads, revenue, and active users. Data from Sensor Tower reveals detailed performance metrics.
In the fourth quarter of 2022, South Africa's top social apps on the Android platform showcased dynamic performance metrics in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, offers a comprehensive view of these trends.
TikTok experienced fluctuations in weekly revenue, starting at approximately $182K in late September and peaking at around $222K in mid-December. Downloads for the app varied, reaching a high of 160K in early November before gradually declining to about 35K by the end of December. Active users saw a slight decrease from nearly 3M to around 2.9M throughout the quarter.
TikTok Lite - Save Data showed a consistent pattern in weekly downloads, with numbers peaking at roughly 81K in late November and dropping to about 29K by the end of December. The app maintained a stable active user base, fluctuating between 733K and 802K.
Facebook Lite had steady weekly downloads, peaking at around 71K in late November and declining to approximately 29K by the end of December. Active users remained robust, starting at 3.9M and experiencing minor fluctuations to stay around the same figure throughout the quarter.
Facebook saw weekly revenue hover around $3K, with a peak of $4K in late October. Downloads were stable, reaching a high of about 58K in late November and ending the quarter at roughly 34K. The active user count remained strong, starting at 12.8M and slightly increasing to approximately 13.2M by the end of December.
Save Status - Video Downloader experienced a peak in weekly downloads of about 80K in early October before descending to around 17K by the end of December. Active users showed a similar trend, starting at 153K and peaking at 249K in early November, then stabilizing around 176K by late December.
For more insights and detailed data, visit Sensor Tower.